Business Purpose: Be honest and do things honestly.

developing view: Responsibility can have a future.

Benefit view: Responsibility is above all else.

Management concept: Focus on what I can, so I can.

Work concept: Do every simple little thing well, it's not easy.

Quality concept: 1% missing brings 100% disaster.

Talent view: Talent is the most precious resource of an enterprise.

Learning concept: Make small but daily progress.

Management concept: Management brings benefits, management seeks development.